Unique Selling Proposition (USP)

This is a `brand` term. These are concepts that prove the visual traits, offerings, and values of a business perceived by the masses.

A fast-food restaurant's USP might be "30-Minute Delivery Guarantee," highlighting speed as a unique advantage over competitors.

Example:

A fast-food restaurant's USP might be "30-Minute Delivery Guarantee," highlighting speed as a unique advantage over competitors.

On-point prospecting, always.

Prove your prospecting KPIs. Meet your sales quota.


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