User Persona
This is a `strategic term`. A sales concept that requires strong thinking ability, decision-making, and customer communication.
A software company creates a user persona named "IT Manager Ian," detailing his job role, goals, pain points, and preferences to tailor their product and marketing efforts.
Example:
A software company creates a user persona named "IT Manager Ian," detailing his job role, goals, pain points, and preferences to tailor their product and marketing efforts.
On-point prospecting, always.
Prove your prospecting KPIs. Meet your sales quota.