User Persona

This is a `strategic term`. A sales concept that requires strong thinking ability, decision-making, and customer communication.

A software company creates a user persona named "IT Manager Ian," detailing his job role, goals, pain points, and preferences to tailor their product and marketing efforts.

Example:

A software company creates a user persona named "IT Manager Ian," detailing his job role, goals, pain points, and preferences to tailor their product and marketing efforts.

On-point prospecting, always.

Prove your prospecting KPIs. Meet your sales quota.


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