Apollo vs Skrapp: Which One Should You Choose in 2025?

When comparing Apollo.io vs Skrapp.io, it really comes down to this:
Do you want a full-suite sales ecosystem with a steep learning curve, or a fast, focused tool that finds accurate emails in seconds?
Apollo and Skrapp both help sales teams find contacts, but they’re built to solve very different prospecting challenges.
Apollo is designed for teams running large-scale, multi-touch outbound campaigns. It goes beyond simple email discovery, offering an end-to-end sales engagement workflow: enriched contact data, advanced filtering, LinkedIn intent signals, email sequencing, and CRM integrations. It’s positioned as a centralized platform where SDRs and AEs can build lists, write messages, automate sends, and track replies.
That works well for structured sales teams, but it also means complexity. Many users report that Apollo feels like four tools in one, and getting value from it requires understanding how its CRM sync, campaign builder, and email warmup systems work together.
Skrapp, by contrast, focuses on one thing: getting accurate email addresses into the hands of outbound teams fast. It’s not trying to be your CRM, sequence builder, or engagement tool. Skrapp shines when paired with tools you already use—like Outreach, Lemlist, or even a Google Sheet. Its Chrome extension lets reps grab verified emails directly from LinkedIn, company domains, or search results, and its email discovery dashboard supports bulk list building and validation.
For teams that just need better data to start conversations, Skrapp’s focused feature set is a better fit. It’s especially useful for bootstrapped teams, consultants, or startups who want to control costs, move quickly, and avoid vendor lock-in.
Features: Apollo vs Skrapp
Skrapp Features
Skrapp focuses on one thing done exceptionally well: finding accurate email addresses. It’s fast, easy to use, and doesn’t overwhelm you with bells and whistles you won’t use.
LinkedIn Email Finder

Skrapp’s Chrome extension lets you grab verified emails directly from LinkedIn profiles and search results. Just click the icon while browsing, and it’ll fetch the contact’s professional address—no need to leave the page.
Sales Navigator works seamlessly with it, making this a favorite for recruiters and SDRs.
Bulk Email Lookup

Want to find 500+ leads from a company or industry? Skrapp supports bulk domain uploads and custom search filters, so you can pull verified lists in minutes. No sequence builder. No CRM rules. Just clean data you can export instantly.
Email Search & Verification (Real-Time + Batch)

Skrapp includes a built-in email verifier to check deliverability status. Whether you're pulling single leads from LinkedIn or uploading lists, the tool scans them in real time to flag invalid or risky addresses.
Many users on G2 mention a deliverability rate above 90%, which is solid for outreach ROI.
Extensive Lead Database

Skrapp.io offers access to 150 million business profiles, refreshed daily, ensuring that users always have the most up-to-date prospect information.
Team Credit Sharing
Instead of paying for individual seats, Skrapp offers pooled team credits. This is especially useful for small sales teams, VAs, or freelancers who want shared usage without blowing the budget.
CSV Export + API Access
After finding leads, you can export them to CSV with one click or connect via API to your outreach platform. This allows you to use Skrapp as a pure data layer inside tools like Instantly, Lemlist, or Woodpecker.
✅ Good Fit | Skrapp is a great choice if you... |
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Fast Data | You need verified email data—fast and at scale |
Lean Team | You work solo or in a lean sales team |
Simple Billing | You want predictable billing and a quick onboarding experience |
❌ Not Ideal | Skrapp may not be the best choice if you... |
---|---|
Need Outreach | You want outreach and automation tools built in |
CRM Integration | You need CRM sync or lead scoring |
Complex Campaigns | You’re managing complex, multi-channel campaigns |
Apollo Features
Apollo isn’t just an email finder. You’ll get everything from lead sourcing to automated follow-ups in one platform. But be prepared: it comes with a high price tag, complexity, and a learning curve.
Lead Database with Advanced Filters

Apollo’s massive database spans over 275M+ contacts and 70M+ companies, with filters for role, seniority, industry, funding, technologies used, and even job changes. You can narrow in on targeted segments, like "Series A startups using Snowflake hiring engineers in Berlin." The depth is cool, but it takes time to master.
Multichannel Sequences

Apollo allows you to build full email, LinkedIn, and call sequences, scheduled over days or weeks. You can personalize using dynamic variables and automate multi-step plays from one dashboard. Great for sales teams running account-based outbound with clear playbooks.
CRM Integrations (Salesforce, HubSpot)
Apollo integrates natively with major CRMs like Salesforce and HubSpot, offering bidirectional sync for contacts, activities, and engagement data. This makes it ideal if your sales team already works inside a CRM and needs everything synced without copy-pasting or Zapier workarounds.
Intent & Enrichment Data
Apollo doesn’t just find contacts—it also enriches them with technographic, firmographic, and hiring insights. It even flags accounts based on intent signals like recent fundraising or job listings.
If you want to prioritize leads who are actively searching, this is one of Apollo’s biggest edges.
✅ Apollo is a great fit if: |
You run structured outbound campaigns with multiple touchpoints You need deep targeting options and a synced CRM You’re okay with a steeper learning curve for more automation |
❌ Apollo may not be ideal if: |
You want something lightweight or easy to onboard You only need email addresses—not full outreach You don’t want to deal with feature clutter or complex billing |
Pricing: Apollo vs Skrapp

The price tag plays a vital role when you pick the right prospecting tool for your business. You need to think over both features and pricing structure to find a solution that gives you the most value. Let's get into how Apollo and Skrapp set their prices in 2025.
Apollo Pricing
Apollo uses tiered pricing that matches functionality and contact access. This lets you adjust your investment as your prospecting needs grow. Their pricing structure has:
Free Plan - Apollo stands out with a truly useful free tier that has:
- 25 monthly email credits
- Simple data enrichment capabilities
- Limited access to the contact database (up to 5 contacts daily)
- Single-user access to the platform
- Standard email verification
This free option works great for solo entrepreneurs or salespeople who want to try Apollo before spending money.
Basic Plan ($59/month per user) - Made for individual contributors who need reliable prospecting tools:
- 250 monthly email credits
- Better data enrichment
- More database access (up to 75 contacts daily)
- Simple sequence automation
- Standard analytics dashboard
- Email verification and deliverability features
This level suits individual sales reps who need solid prospecting tools without team features.
Professional Plan ($99/month per user) - Perfect for sales professionals who need more powerful features:
- 800 monthly email credits
- Advanced data enrichment with company technographics
- Full database access (up to 200 contacts daily)
- Multi-channel sequence automation
- Advanced analytics and reporting
- Priority email verification
- Intent data signals
- AI-powered email assistance
The Professional plan strikes a sweet spot between cost and features. Most growing sales teams pick this option.
Organization Plan ($149/month per user) - Created for sales teams that need all the bells and whistles:
- 1,500 monthly email credits
- Complete data enrichment including financial insights
- Full database access (up to 500 contacts daily)
- Advanced multi-channel sequencing with conditional logic
- Complete analytics with performance measures
- Premium email verification and deliverability tools
- Complete intent data access
- Advanced AI capabilities for outreach personalization
- Team collaboration features
- Admin controls and permissions
This tier gives you everything needed for complex sales operations with multiple team members.
Enterprise Plan (Custom pricing) - Built for large organizations with specific needs:
- Unlimited email credits
- Custom data enrichment options
- Unrestricted database access
- Custom integrations and API access
- Dedicated account manager
- Custom training and onboarding
- Advanced security features
- Custom reporting and analytics
- Service level agreements
Enterprise pricing changes based on organization size, usage needs, and custom features.
You can save 29% with annual billing on all paid plans. Nonprofits can also get special pricing with up to 50% off all paid plans.
Skrapp Pricing

Skrapp takes a different approach from Apollo's user-based model. They use a credit-based system built around your volume and team size. It’s designed to scale with your prospecting—without surprise add-ons or complex tiers. Here's how the pricing breaks down:
Free Plan – Skrapp offers a functional free tier ideal for getting started:
- 150 email search credits/month
- Access to Chrome Extension and dashboard
- Single-user access
- Verified email results only (no unverified data)
- Basic lead search with limited filtering
This plan is perfect for freelancers, bootstrapped founders, or small teams testing tools before committing to paid software.
Starter Plan ($49/month) – Best for solo founders or early-stage teams:
- 1,000 verified email credits/month
- Bulk email finder (via name, company, or website list)
- AI Lead Search (prompt-based contact generation)
- CSV import/export
- Chrome Extension, dashboard, and API access
Seamless Plan ($99/month) – Ideal for scaling outreach without the bloat:
- 5,000 verified email credits/month
- Priority email verification
- Shared team credits (up to 5 users)
- CRM-ready data output
- Enhanced filters (job titles, industry, location)
Enterprise Plans – Skrapp also offers custom plans for larger teams:
- Unlimited team seats
- High-volume credit packages
- Custom onboarding & support
- SLA-backed deliverability
- API & system integrations
You can request a personalized quote if your team has high-volume prospecting needs or requires custom workflows.
What Are Customers Saying About Apollo vs Skrapp?
Real-life experiences give us the most authentic insights as we evaluate business tools. What actual users say about Apollo and Skrapp shows patterns of satisfaction, common pain points, and practical use cases that marketing materials don't mention.
Apollo reviews
Users point to Apollo's complete nature as both its biggest strength and occasional weakness. Business development teams like how the platform lets them handle all sales workflow tasks in one place.
Sales professionals praise Apollo's data accuracy and depth. Users often find decision-makers at target companies that other platforms miss. The platform's industry and role filtering helps create targeted prospect lists with minimal manual work, according to customer testimonials.
Users love Apollo's sequencing capabilities, and here's why:
- Sales managers like testing different messaging approaches across segments
- Teams report better response rates from multi-channel sequences than email-only outreach
- The conditional logic helps create tailored follow-ups based on prospect actions
The platform's learning curve stands out as something to think about. New users say they spend several weeks getting comfortable with all features. In spite of that, most say the time invested pays off through better workflow efficiency.
Users give mixed feedback about integration options. Salesforce users report uninterrupted data flow, while those with smaller CRMs sometimes need workarounds. Technical teams like the well-documented API that lets them build custom integrations when standard connections fall short.
Customer support quality comes up in many reviews. Users mention quick live chat support and complete knowledge base resources. Enterprise customers value their dedicated account managers who offer strategic guidance beyond fixing technical issues.
Users say Apollo's AI-powered features work surprisingly well. But the mobile experience gets some criticism because it doesn't match desktop capabilities. Users note recent updates have made things better.
Price feedback varies by company size. Small businesses say the professional tier stretches their budget, while mid-size companies see the cost as fair. Enterprise users focus on ROI metrics instead of price.
Skrapp reviews
Skrapp users love the tool's focused functionality and ease of use. Reviews highlight how new team members start producing results quickly with minimal training.
The Chrome extension gets special praise for working smoothly with LinkedIn. Users often mention accuracy ratings. Customers report email verification rates between 85-95%, which beats their previous solutions. Emails reach inboxes instead of spam folders, another plus users mention.
Skrapp's transparent credit system makes users happy. Teams manage their prospecting better by tracking usage and resource consumption. Businesses with changing monthly outreach volumes like the credit rollover feature.
Integration capabilities get mixed reviews. Users like the simple export options to common CRM platforms but want deeper native integrations. Technical teams appreciate the well-documented API for custom workflow development.
Reviews highlight the value of bulk processing functionality. But customer support experiences vary. Email support helps many users, though response times slow down during busy periods. Users praise the knowledge base for clear, complete troubleshooting resources.
Companies of all sizes see Skrapp's pricing as a plus. Small businesses say it offers great value compared to competitors, especially with team-sharing features that don't need individual licenses.
Some users mention limits with advanced prospecting capabilities. Those who need complete company data beyond contact details sometimes use extra research tools. Many say this makes sense given the price and focused nature of the platform.
Mobile features rarely come up in reviews. Most users stick to desktop browsers and the Chrome extension rather than expecting full mobile capabilities.
The reviews show Apollo users value the complete ecosystem despite the learning curve and higher cost. Skrapp users prefer the straightforward, focused features and lower price point. Your workflow needs and team structure will help you pick the better option for your prospecting needs.
Overview: Apollo.io vs. Skrapp.io
Feature | Apollo | Skrapp |
---|---|---|
Core Focus | All-in-one sales platform with a massive database, sequences, AI, CRM sync, and analytics. | Specialized email finder built for speed, accuracy, and LinkedIn-based prospecting. |
Database Size | 265+ million contacts with direct dials and job filters. | 200M+ professional profiles; regularly refreshed contact data. |
Main Features | Advanced search, email + phone sequences, CRM sync, call coaching, AI writer, and analytics. | AI lead search, Chrome extension, bulk finder, verifier, domain search, team sharing, and API. |
Pricing | Starts at $49/user/month. Pricing scales by features & usage. | Starts at $39/month. Usage-based, multi-user plans with credit rollover. |
Free Plan | Yes — includes limited exports, sequences, and contact views. | Yes — 50 monthly email credits and core features unlocked. |
Top Tier Credits | Unlimited (fair use) on Enterprise; up to 1.5M/year. | Up to 100K/month; custom enterprise tiers available. |
Learning Curve | Steep. Takes time to master full suite. | Minimal. Easy for first-time users or lean teams. |
Ease of Use | Clean interface but dense; best for sales ops teams. | Simple, intuitive UI with fast access to key actions. |
Email Accuracy | High coverage, but bounce risk varies by segment. | 92%+ verification rate with built-in real-time validator. |
AI Features | AI writer, enrichment, call insights, automation triggers. | AI prospecting via prompt (Lead Search); focus on discovery speed. |
CRM & Tools | Deep CRM integration: Salesforce, HubSpot, Outreach, etc. | Basic CSV export, API access, and CRM sync (paid plans). |
Support | Email + help docs. No live chat. | Email support with fast response and rollover credit help. |
Best For | Scaling outbound teams that need all-in-one visibility. | Individuals or startups needing verified emails — fast, clean, and flexible. |
Final Verdict: Apollo or Skrapp, Which Tool Should You Pick?
At the end of the day, your choice between Apollo and Skrapp should reflect how complex—or how simple—your prospecting needs really are.
If you run a structured sales team with outbound workflows across LinkedIn, email, and CRM, Apollo offers a powerful ecosystem. It’s a robust solution that bundles lead sourcing, sequences, CRM sync, and enrichment into one platform. But that power comes with weight: onboarding can take time, and you may find yourself paying for features you don’t fully use unless your sales ops are mature.
Skrapp flips that equation. It’s purpose-built for leaner, faster prospecting. You get verified emails, intuitive bulk tools, Chrome extension functionality, and now even AI-powered lead search with just a prompt. It’s fast, focused, and refreshingly easy to use—no training or complicated workflows required.
For individuals, founders, and growing teams that care about clean data more than complex automation, Skrapp often feels like the more efficient choice. It helps you hit the ground running without the bloat of unnecessary tools.
Here's how 2M+ real users are putting it to work
- Agency consultants use Skrapp to enrich client lead lists without waiting on SDRs.
- Startup founders get accurate emails in minutes without touching a CRM.
- Outbound teams rely on Skrapp to prep for campaigns before passing leads into sequencers.
FAQs: Apollo.io vs. Skrapp.io
How does the accuracy of Skrapp compare to other email finding tools?
Skrapp boasts a high email verification accuracy rate of 85-95%, according to user reviews. This level of accuracy helps ensure that the emails you discover are more likely to reach the intended recipients' inboxes.
What are some key differences between Apollo and Skrapp?
Apollo is an all-in-one sales intelligence and engagement platform, offering features like advanced prospecting, multi-channel sequences, and AI-powered tools. Skrapp, on the other hand, specializes in email finding and verification, with a focus on simplicity, ease of use, speed, and accessible pricing.
Is Apollo suitable for small businesses and startups?
While Apollo offers comprehensive features, its pricing and learning curve may be challenging for some small businesses. However, Apollo does provide a free plan with limited features.
How does Skrapp integrate with LinkedIn?
While Apollo offers comprehensive features, its pricing and learning curve may be challenging for some small businesses. However, Apollo does provide a free plan with limited features.
Which tool offers better value for money: Apollo or Skrapp?
While Apollo offers comprehensive features, its pricing and learning curve may be challenging for some small businesses. However, Apollo does provide a free plan with limited features.