11 Best Cognism Alternatives for Sales Teams in 2025
You're looking at Cognism alternatives in 2025 because $20,000+ annually is outside your budget, or because you're tired of scheduling sales calls just to see pricing, or maybe you don't need phone-verified mobile numbers for European markets. Whatever brought you here, I'm not going to waste your time with vague promises about "revolutionary platforms."
I just tested Cognism competitors, ran the same prospect searches across different markets, checking phone number accuracy against publicly available data, and tracked which tools actually deliver on their verification claims.
Here's what matters: Cognism's strength is Diamond Data, phone-verified mobile numbers that connect at higher rates, especially for European prospects. If you're calling UK, French, or German contacts, that verification process justifies the cost. But if you're running email-based prospecting in the US, or if your team can't spend $20k on contact data, you need different options.
I'm covering 11 alternatives in this comparison. You'll see Skrapp first because it's our tool. The rest are ordered by how often they come up when sales teams discuss moving away from Cognism's pricing model or looking for alternatives to phone-verified data.
| Tool | Starting Price | Free Plan/Trial | Database Size | Email / Phone Accuracy | Best For | Notable Features |
|---|---|---|---|---|---|---|
| Skrapp | €30/month | 100 free email credits | 200M+ profiles, 20M companies | 97% email verification | LinkedIn-based email prospecting | AI Fields enrichment, Chrome extension, auto-connect/follow, API access |
| ZoomInfo | $14,995/year | Demo only | 260M+ contacts, 100M companies | 95%+ verified data | Enterprise sales teams | Buyer intent data, AI Copilot, CRM integrations, advanced analytics |
| Apollo.io | $49/user/month | Free plan (50 credits) | 210M+ contacts, 30M companies | 95% verified emails | SMBs & teams combining data + outreach | Email sequences, dialer, CRM sync, buyer intent, A/B testing |
| Lusha | $36/user/month | 70 credits/month free | 280M+ contacts | 90% phone accuracy, 95% email deliverability | Sales teams needing both emails & calls | Intent signals, job-change alerts, Chrome extension, GDPR compliant |
| Hunter.io | $49/month | 50 free searches/month | 100M+ emails | High email accuracy | Email-based prospecting & campaigns | Email finder, verification, campaigns, Chrome & Sheets integration |
| Seamless.AI | $125–150/user/month | 50 free credits | 1.8B emails, 414M phone numbers (claimed) | Varies by industry | B2B teams needing phone + email mix | Real-time search, buyer intent, AI Writer, CRM integrations |
| RocketReach | $33/month (annual billing) | 5 free lookups | 700M+ profiles, 35M companies | 90–98% verified emails | Sales & recruiting teams | AI recommendations, Autopilot, CRM integrations, phone data |
| Snov.io | $39/month | 50 credits free | 850M+ emails | 98% email verification | Sales automation & cold email outreach | LinkedIn automation, CRM, unlimited warm-up, multichannel campaigns |
| Clearbit | ~$20,000/year | HubSpot integration (limited free tier) | 250+ data sources | 95%+ enrichment accuracy | Enterprise marketing & enrichment teams | Real-time enrichment, visitor ID, dynamic forms, API access |
| D&B Hoovers | $49/month (Essentials) / $25K+ Enterprise | Demo available | 500M+ companies (D&B Data Cloud) | 95%+ company data accuracy | Enterprise research & ABM teams | Business Signals, Conceptual Search, buyer intent, firmographics |
| Adapt | $49/month | 25 contacts/day free | 250M+ contacts, 10M+ companies | ~90% verified emails | Sales & marketing prospecting | Email tracking, enrichment, 50+ data attributes, CRM integration |
1. Skrapp

I'm starting with Skrapp because we built it, and hiding that would be dishonest. We made a tool that does email finding from LinkedIn at €30 per month instead of $20,000 per year. We don't offer phone-verified mobile numbers like Cognism's Diamond Data. We don't specialize in European market coverage. If you specifically need Cognism's phone verification for calling campaigns, Skrapp won't replace that functionality.
What Skrapp does
Skrapp finds and verifies business emails from LinkedIn profiles and company domains. The Chrome extension works with LinkedIn and Sales Navigator to extract contact information while you browse. You can search individual contacts or run bulk searches by uploading lists or searching entire companies. The platform verifies emails before returning them using multiple validation checks.
Beyond basic email finding, Skrapp includes LinkedIn automation features that streamline prospecting workflows. The auto-connect functionality automatically sends connection requests to prospects after finding their emails, and the auto-follow feature follows prospects on LinkedIn (both without manual clicking). This saves hours when you're building relationships across multiple channels while prospecting.
The AI Fields feature enriches contact data by automatically identifying buying roles, seniority levels, and job functions. This helps you understand decision-making hierarchies without manual research. Combined with the natural language AI Lead Search that understands intent-based queries, you can build targeted lists faster than using complex filter combinations.
We process about 5 million email searches daily. Our database covers 200 million professional profiles and 20 million companies with daily refresh cycles. The success rate for finding valid emails runs around 92% across industries. The verification accuracy sits at 97% using multiple validation checks including syntax verification, domain validation, and mailbox confirmation.
Skrapp pricing
Free plan gives you 100 email credits monthly. Professional costs €30/month (€39 billed monthly) for 1,000 credits with 2 user seats. Enterprise runs €262/month (€349 monthly) for 50,000 credits with 15 seats, API access, and a dedicated account manager.
We don't charge credits for emails that come back as "Invalid" or "Unknown"—you only pay for verified results. This is 98% cheaper than Cognism's $20,000+ annual minimum, though you're getting email verification with LinkedIn automation instead of phone-verified mobiles.
What users say about Skrapp
On the Chrome Web Store, we have a 4.7 rating. Users mention the LinkedIn integration works smoothly and appreciate not being charged for invalid data. One person said the email verification accuracy saves time compared to tools that return unverified contacts.
The main complaints involve wanting phone numbers, which we don't provide. Some users report occasional data gaps for smaller companies or niche industries, which happens with any database that's smaller than enterprise platforms. On Reddit, people in r/sales bring us up as "significantly cheaper with comparable email accuracy to enterprise tools" when discussing Cognism alternatives.
Best For
Skrapp works for sales teams doing LinkedIn-based email prospecting who don't need Cognism's phone-verified mobile numbers. If you're running cold email campaigns, building targeted prospect lists from LinkedIn with automated connection building, or doing outbound without calling, we deliver verified emails with workflow automation for 98% less money. The AI Fields enrichment helps you understand prospect hierarchies without Cognism's extensive company intelligence features.
If you specifically need phone numbers for calling campaigns, or if you're targeting European markets where Cognism's 180% more UK contacts and 250%+ more France/Germany contacts matter, you'll need to look at other tools on this list.
Key features of Skrapp
- Email finder with 92% success rate across industries
- Chrome extension for LinkedIn and Sales Navigator
- Email verification with 97% accuracy using multiple validation checks
- Auto-connect and auto-follow functionality for LinkedIn prospects
- AI Fields for revealing buying roles, seniority, and function
- Natural language AI Lead Search that understands intent
- Data enrichment for incomplete contact records
- Lead search with filtering by job title, company size, location, industry
- Company domain search for multiple employee emails
- Credits roll over monthly (unlike Cognism's unlimited access model)
- No charges for invalid or unknown results
- API access on Enterprise plan.
2. ZoomInfo
ZoomInfo competes directly with Cognism at the enterprise level with similar pricing starting around $15,000 annually. Both platforms offer phone numbers alongside emails, though ZoomInfo focuses on North American data while Cognism specializes in European markets. The main difference is ZoomInfo's buyer intent data is more developed, while Cognism's phone verification process is more rigorous.
What ZoomInfo does
ZoomInfo provides B2B sales intelligence combining verified contact data with buyer intent signals, company research, and workflow automation. The database includes over 260 million contacts and 100 million companies with continuous data updates. This isn't just contact finding—it's a complete go-to-market intelligence platform with features for sales, marketing, operations, and talent acquisition.
The platform tracks when companies are actively researching solutions in your category and surfaces those signals alongside contact information. Their data maintains over 95% accuracy according to internal metrics. ZoomInfo integrates with most major CRMs and sales tools, including features for territory planning, account-based marketing, and sales analytics.
ZoomInfo Pricing
Professional Plan starts at $14,995 annually with 5,000 credits and three user seats. Advanced Plan costs $24,995 per year with 10,000 credits plus additional features. Elite Plan runs $39,995 annually with premium integrations and advanced analytics. Each additional user costs $1,500-$2,500 depending on plan tier.
These are minimum prices. Most companies end up paying more once they add users and need more credits. Credits cover contacts and company exports, and even technographic information consumes credits.
What users say about ZoomInfo
ZoomInfo placed in the top 0.01% of vendors on G2's Winter 2025 reports with 138 number-one rankings. Users praise the data accuracy and depth of company intelligence. One mentioned it provides "unparalleled insight into target accounts."
On Trustpilot, reviews are considerably more negative. Multiple users complain about difficulty correcting inaccurate information in the database, rigid contract terms, and customer service problems. Some mention being locked into annual contracts even when data quality didn't meet expectations. The split between G2 (mostly positive) and Trustpilot (mostly negative) is notable—G2 attracts active users getting value, while Trustpilot sees more billing or contract complaints.
Best For
ZoomInfo makes sense for enterprise organizations with budgets above $20,000 annually for sales intelligence. If you need advanced intent data to identify companies actively researching your product category, or if you're running account-based marketing campaigns requiring detailed firmographic data, it offers capabilities most other tools don't have. The North American data coverage beats Cognism's for US-focused prospecting.
It's not designed for small teams, individual salespeople, or companies that just need basic contact information. If you're comparing it to Cognism primarily on price, both eliminate themselves at similar budget levels.
Key Features
- Database with 260+ million verified B2B contacts
- AI-generated Ideal Customer Profile identifying similar prospects
- ZoomInfo Copilot for AI-driven prospecting and real-time insights
- Advanced buyer intent data showing companies researching solutions
- Chrome extension for LinkedIn and web prospecting
- Integrations with 35,000+ business tools and major CRMs
- 95%+ claimed data accuracy (stronger for US than Europe vs Cognism)
- Website visitor identification and tracking
3. Apollo.io

Apollo.io takes a different approach than Cognism by combining contact data with sales engagement tools in one platform. Pricing is transparent at $49 per user monthly, which is dramatically less than Cognism's enterprise-only model. Phone number accuracy doesn't match Cognism's verified mobiles, but if you're primarily prospecting in the US and want outreach features built in, Apollo covers more ground for less money.
What Apollo.io Does
Apollo.io combines email finding with sales engagement features in a single platform. The database includes 210 million contacts and 30 million companies, which is half Cognism's size but with transparent access. You can search for prospects using 200+ filters including job title, company size, industry, technologies used, and funding raised.
The platform includes seven-step email verification to reduce bounce rates. You can build email sequences with A/B testing, track opens and clicks, and set up automated follow-ups based on recipient behavior. Phone dialing and call recording features are available on higher tiers, though the phone numbers aren't verified like Cognism's Diamond Data.
Apollo gives you unlimited email credits on all plans under a "fair use" policy. Mobile numbers and exports consume credits separately. This creates confusion—one email reveal costs nothing, but accessing a phone number uses credits.
Apollo.io Pricing
Free plan includes unlimited email credits (fair use applies) with 10 export credits monthly. Basic costs $49 per user monthly (annual billing) or $59 monthly with 5,000 credits. Professional runs $79 per user monthly (annual) or $99 monthly with 10,000 credits. Organization tier costs $119 per user monthly (annual) or $149 monthly with 15,000 credits and requires minimum 3 users.
The per-user pricing adds up fast when scaling a team. Additional credits cost $0.20 each with 250-credit minimum purchase. The unlimited emails work for email-only prospecting, but if you need phone numbers regularly, budget for significant credit purchases beyond the base plan. This is still 75-95% cheaper than Cognism's starting price.
What Users Say About Apollo.io
Users praise the all-in-one approach and mention the interface is straightforward once you learn it. One person noted "The integration with all my mailboxes is seamless, and the platform is user-friendly."
Complaints focus on data accuracy issues, particularly with mobile numbers that turn out incorrect. Some users report deliverability problems with emails sent through Apollo's infrastructure. The credit system frustrates people who get charged even when data comes back wrong—no refunds like UpLead or Skrapp offer. On Reddit, discussions mention Apollo works better for US markets than international prospecting, which is opposite to Cognism's European strength.
Best For
Apollo.io works for small to medium businesses wanting prospecting and outreach in one platform without Cognism's enterprise pricing. If you're currently using separate tools for finding contacts and running email campaigns, consolidating to Apollo reduces software costs despite per-user pricing. The $49-119 per user monthly is accessible compared to Cognism's $20,000+ minimum.
Teams focused on US market prospecting get better results than those targeting Europe or Asia where data coverage thins out. If you need reliable mobile numbers or are doing high-volume international prospecting where Cognism's European focus matters, other tools on this list handle those use cases better.
Key Features
- 210+ million contacts and 30+ million companies in database
- Unlimited email credits under fair use policy (vs Cognism's unlimited access)
- Chrome extension for LinkedIn and website prospecting
- Email sequencing with A/B testing and automation
- Seven-step email verification process (vs Cognism's 16-step)
- 200+ search filters including technographics
- Phone dialing and call recording (higher tiers)
- Buyer intent data for identifying ready-to-buy accounts
- AI writing assistant for email drafting
- Transparent pricing (vs Cognism's sales-gated model)
4. Lusha
Lusha sits between Cognism's enterprise tier and budget-friendly options, offering both emails and phone numbers without requiring $20,000+ annual commitments. Phone accuracy runs around 90% according to user reports, which is solid though not at Cognism's phone-verified Diamond Data level. The credit-based pricing makes it more accessible than Cognism for smaller teams that still need phone numbers.
What Lusha does
Lusha finds verified email addresses and direct dial phone numbers for B2B contacts. The Chrome extension works with LinkedIn, Facebook, Twitter, Salesforce, and company websites to reveal contact information while you browse. You can enrich existing contact lists by uploading CSV files for bulk data enhancement.
The database includes 280 million verified B2B contacts. The platform includes intent data and job change alerts that notify you when contacts move to new companies. CRM integrations with Salesforce, HubSpot, and Pipedrive sync data automatically. The AI Chat feature builds prospect lists based on natural language queries rather than complex filters.
Lusha maintains GDPR and CCPA compliance, which matters for prospecting in regulated markets like Cognism's European focus. The platform claims 95% email deliverability, though that reflects verified emails, not full database accuracy.
Lusha Pricing
Free plan offers 70 credits monthly with basic features. Pro costs $36 per user monthly (billed annually) with 24,000 emails per year and 480 phone numbers. Premium runs $51-$59 per user monthly with priority support. Scale plan has custom pricing for enterprise needs.
Here's the critical detail: the credit system uses 1 credit per email but 10 credits per phone number. This means your credits burn 10x faster when accessing phone data. If you're building call lists regularly, budget accordingly. On monthly plans, unused credits roll over and accumulate up to twice your plan limit.
What users say about Lusha
Users consistently mention phone number accuracy as Lusha's strength. One sales team said "Most of my meetings I get now, I get thanks to Lusha. Out of 10 meetings, 7 are booked with Lusha."
The main complaint centers on the 10-credit cost for phone numbers making it expensive to build call lists. Some users in niche industries report data accuracy drops for specialized roles or smaller companies. On Reddit, people mention Lusha works well for common job titles at larger companies but struggles with unique roles at startups. The phone numbers aren't individually verified like Cognism's Diamond Data, which affects connection rates.
Best For
Lusha works for sales teams running multi-channel outreach where phone calling is a primary tactic, but who can't justify Cognism's $20,000+ annual cost. If you need both emails and phone numbers at $36 per user monthly instead of enterprise pricing, the 90% phone accuracy suffices for most use cases. The 10-credit phone number cost matters less if you're only calling qualified prospects after email engagement.
Teams targeting common roles at mid-to-large companies get better coverage than those prospecting at small businesses or in niche industries where Cognism's deeper data would help more.
Key Features
- 280+ million verified B2B contacts
- 90% phone number accuracy for direct dials (vs Cognism's verified mobiles)
- 95% email deliverability rate
- Chrome extension for LinkedIn and multiple platforms
- Bulk enrichment via CSV upload
- Intent data and job change tracking
- CRM integrations with Salesforce, HubSpot, Pipedrive
- AI Chat for natural language prospect list building
- GDPR and CCPA compliant (like Cognism)
- Credits roll over up to 2x plan limit
5. Hunter.io
Hunter.io focuses specifically on finding and verifying email addresses without phone numbers. It doesn't try to compete with Cognism's phone-verified Diamond Data—it does email finding, email verification, and basic outreach campaigns. If you don't need Cognism's phone verification and are running email-based prospecting, Hunter delivers that functionality for $49-299 per month instead of $20,000+ annually.
What Hunter.io Does
Hunter.io finds professional email addresses using three main methods: search by person name and company domain, search all emails associated with a company domain, or verify emails you already have. The platform organizes public web data to identify email patterns and validate deliverability.
The database includes over 100 million professional email addresses. Every email goes through verification checks before Hunter returns it to you. You can also use Hunter for basic cold email campaigns with automated follow-ups, though it's not as full-featured as dedicated email outreach platforms or Cognism's integrated approach.
Hunter.io Pricing
Free plan gives you 50 monthly searches and lets you send campaigns to 500 recipients. Starter costs $49/month with 2,000 monthly searches. Growth runs $99/month for 10,000 searches. Scale is $299/month with 25,000 searches. Annual billing gets you 30% off.
One credit equals one email found. Email verification costs 0.5 credits per check. This pricing structure is straightforward compared to Cognism's enterprise model or tools that charge different amounts for emails vs. phone numbers.
What Users Say About Hunter.io
Users consistently praise the accuracy of email verification. One mentioned "What I value most is the accuracy when finding and verifying emails—it saves me countless hours of manual work." The Chrome extension gets positive feedback for being simple and effective.
The main complaint is that monthly credit limits feel restrictive if you're running larger campaigns. Some users mention they wish the email outreach features were more advanced, but most acknowledge Hunter isn't positioning itself as a full sales engagement platform like Apollo or trying to match Cognism's comprehensive offering.
On Reddit in r/emailmarketing and r/sales, Hunter comes up frequently as a reliable option for finding emails, with users noting it works better for finding individual contacts than building massive lists.
Best For
Hunter.io works well if you need verified emails without paying for Cognism's phone verification features you won't use. Freelancers doing outreach, small businesses building prospect lists, content marketers running backlink campaigns, and anyone who primarily needs email finding and verification will find it sufficient. At $49-299 per month, it's 93-98% cheaper than Cognism's starting price.
If you need phone numbers, intent data, European market specialization, CRM enrichment, or advanced sales engagement features that Cognism provides, Hunter won't cover those needs.
Key Features
- Email finder that searches by name and domain
- Domain search to find all emails at a company
- Email verification with confidence scoring
- Hunter Campaigns for basic email outreach with follow-ups
- Chrome extension and Google Sheets integration
- GDPR-compliant database and processes (like Cognism)
- API access for developers on all paid plans
- 100M+ professional email addresses (vs Cognism's 400M+ contacts)
- No phone numbers (vs Cognism's core offering)
6. Seamless.AI
Seamless.AI markets itself as a real-time search engine for B2B contact information rather than relying on stored databases like Cognism. The platform claims 1.3 billion business emails and 414 million phone numbers. Pricing starts around $125-150 per user monthly based on user discussions, which is cheaper than Cognism but more expensive than email-only tools. Phone numbers aren't verified to Cognism's standard, and data accuracy varies significantly by industry and company size.
What Seamless.AI does
Seamless.AI functions as a real-time search engine for B2B contact information, using AI to verify contact data in real-time rather than pulling only from stored databases. The platform claims a database of 1.8 billion business emails, 414 million phone numbers, and 121 million companies. The real-time verification approach aims to provide current information rather than stale database entries.
Beyond contact finding, Seamless includes buyer intent data to identify companies researching solutions, job change tracking for warm outreach opportunities, and integrations with major CRMs. The Chrome extension works with LinkedIn and company websites for prospecting while you browse. The AI Writer generates email copy for outreach, though user feedback on this feature is mixed.
Seamless.AI pricing
Seamless uses a credit-based system with four tiers. Free gives 50 credits. Basic offers 250 monthly credits per user. Pro provides 1,000 daily credits and requires minimum 5 licenses. Enterprise has custom daily credits per user.
Pro and Enterprise pricing isn't published—you need to contact sales like Cognism's model. Based on user discussions on Reddit and G2, Pro plans appear to start around $125-150 per user monthly, and actual costs typically run higher once you add features like AI Writer, buyer intent data, and job change tracking beyond base plans.
What users say about Seamless.AI
Users praise the Chrome extension and ease of use. One customer reported generating "$100K in 60 days" using the platform, though these dramatic results testimonials should be taken with skepticism. The LinkedIn integration gets mentioned frequently as smooth and helpful.
Complaints focus on data accuracy inconsistencies, credit limitations, and contract transparency issues. Several G2 and Trustpilot reviews mention problems with automatic renewals and difficulty canceling. On Reddit in r/sales, users describe mixed experiences—some find it valuable, others mention "too many bad emails" compared to other tools. The pattern in reviews suggests data accuracy varies significantly by industry and company size, with better coverage for common roles at larger companies.
Best For
Seamless.AI works for B2B sales teams doing LinkedIn-based prospecting and needing phone numbers along with emails at lower cost than Cognism. If you're calling prospects as part of your outreach strategy and your targets are at mid-to-large sized companies, it provides reasonable coverage at $125-150 per user monthly instead of Cognism's enterprise minimums.
If you're targeting niche industries, smaller companies, or primarily need email addresses without phone numbers where Cognism's verification would matter less anyway, other tools may offer better value and accuracy. The phone numbers aren't verified like Cognism's Diamond Data, so connection rates won't match for calling campaigns.
Key features of Seamless.AI
- Real-time search engine for B2B contact data
- 1.8 billion email addresses and 414 million phone numbers (claimed)
- Chrome extension for LinkedIn and web prospecting
- Buyer intent data to identify companies researching solutions
- Job change tracking for warm outreach opportunities
- AI Writer for generating email copy (mixed user feedback)
- Integrations with Salesforce, HubSpot, and other CRMs
- Real-time verification vs stored database (unlike Cognism)
- No phone verification process (vs Cognism's Diamond Data)
7. RocketReach
RocketReach provides contact information across a database of 700 million professional profiles and 35 million companies. The platform uses AI to recommend prospects based on search patterns and includes data enrichment features. Phone numbers and emails are included, though accuracy runs 90-98% for emails and phone verification doesn't match Cognism's standard. Pricing requires annual billing at $576-2,988 per year, which frustrates users wanting monthly flexibility but is still 93-97% cheaper than Cognism.
What RocketReach does
RocketReach finds verified emails, phone numbers, and social media profiles for business contacts. The platform uses AI to recommend prospects based on your search patterns and includes data enrichment features to fill in missing information in your CRM. The database includes 700 million profiles, which is larger than most alternatives but smaller than Cognism's 400+ million with higher verification standards.
You can search by name, company, job title, location, and other criteria. The Chrome extension works with LinkedIn and company websites. RocketReach includes an Autopilot feature that automates prospecting workflows and an AI writing tool for outreach messages. The verification process checks emails before returning them, though the methodology isn't as rigorous as Cognism's 16-step approach.
RocketReach pricing
Free plan offers 5 lookups per month. Essentials costs $33/month (billed annually at $396/year) with 1,200 exports yearly. Pro runs $75/month (annually at $900/year) with 3,600 lookups/exports yearly plus phone numbers. Ultimate costs $175/month (annually at $2,100/year) with 10,000 lookups/exports yearly and advanced features.
The annual billing requirement on paid plans frustrates some users who want monthly flexibility like Cognism's contract structure offers (though at much higher cost). The lookup limits are annual, not monthly, which means if you use all your credits in six months, you're stuck until renewal. Team plans provide shared lookup pools starting at $83/user/month for Team Pro.
What users say about RocketReach
Users report email deliverability between 90-98% on verified contacts. One mentioned it "saves me hours of work on any given week." The Chrome extension gets consistent praise for smooth LinkedIn integration.
Complaints center on misleading pricing; several G2 and Trustpilot reviews mention unexpected costs or limitations not clear during signup. Some users report data accuracy issues, particularly for smaller companies or less common job titles where Cognism's deeper verification would help. Customer support gets mentioned negatively in multiple reviews, with users noting slow response times.
On Reddit in r/sales, RocketReach comes up as "decent but expensive compared to alternatives" with users noting the annual billing lock-in as a disadvantage. The phrase "works well until you need help" appears in multiple discussions about customer service problems.
Best For
RocketReach works for sales teams and recruiters who need contact information for mid-to-large company employees and can commit to annual billing. If you're heavily prospecting on LinkedIn and need both emails and phone numbers with reasonable accuracy at $576-2,100 per year, it covers those basics at 93-97% less cost than Cognism.
If you're targeting smaller companies where Cognism's verification depth matters, need flexible monthly billing, or want responsive customer support that Cognism provides at enterprise level, other options may work better. The phone numbers lack Cognism's verification rigor.
Key features of RocketReach
- 700 million professional profiles across 35 million companies
- Chrome extension for LinkedIn and website prospecting
- 90-98% email deliverability on verified contacts
- AI-powered prospect recommendations based on search patterns
- Autopilot feature for automated prospecting workflows
- AI writing assistant for outreach messages
- Integrations with Salesforce, HubSpot, and other major CRMs
- Intent data for identifying active buyers
- Annual billing required (vs Cognism's annual contracts at higher cost)
- 100+ search filters for targeting
8. Snov.io
Snov.io stands among top cognism competitors as an all-in-one sales automation platform trusted by over 185,000 companies across 180+ countries. This comprehensive solution combines prospecting, outreach, and sales management in a single interface.
What Snov.io does
Snov.io operates as a unified sales engagement platform merging lead generation, outreach automation, and pipeline management. The system helps teams find verified leads, send personalized email campaigns, automate LinkedIn outreach, and manage prospects through an integrated CRM. For users seeking efficiency, Snov.io allows creating complex email sequences with conditional triggers based on recipient behavior.
Snov.io pricing
Snov.io offers credit-based pricing with tiered options:
- Free Trial: 50 credits, 100 recipients, 1 email warm-up
- Starter: $29.25/month annually ($39/month) with 1,000 credits, 5,000 recipients
- Pro Plans: Starting at $74.25/month annually ($99/month) with 5,000+ credits and unlimited mailbox warm-ups
- Custom Ultra: Enterprise solution with 400,000+ recipients
What users say about Snov.io
With a 4.6 rating on G2, users frequently praise Snov.io's deliverability tools and support. One customer notes, "I'm genuinely impressed with Snov.io. The platform is impressive, easy to use, and clearly focused on getting your emails delivered". Others appreciate the "amazing customer support" and "excellent user interface".
Best For
Snov.io serves ideally:
- Sales teams automating cold email outreach
- Businesses combining email and LinkedIn prospecting
- Companies needing multichannel campaigns
- Teams requiring email deliverability optimization
Key features of Snov.io
Beyond prospecting capabilities, Snov.io delivers:
- Email Finder with domain and LinkedIn search options
- Unlimited email warm-ups across all Pro plans
- LinkedIn Automation for profile visits and connection requests
- Multichannel outreach combining email and LinkedIn touchpoints
- Email verification with 98% accuracy
- Integrated CRM with pipeline management
9. Clearbit
Clearbit has joined HubSpot to offer real-time data enrichment that provides essential context for every lead, contact, and account in your target market. This powerful B2B data platform distills 100+ attributes from 250+ data sources and millions of data points.
What Clearbit does
Clearbit functions as a comprehensive data enrichment solution that automatically enhances your database with firmographic, demographic, and technographic information. The platform constantly refreshes records as soon as changes are detected, ensuring your team always has current data for precise lead scoring and routing.
Clearbit pricing
Although Clearbit doesn't publicly list exact prices, reports indicate:
- Starting costs around $20,000+ annually for starter plans
- Usage-based pricing for API enrichment
- Custom quotes needed for high-volume or enterprise setups
- Some sources suggest pricing begins at around $45/month for 100 credits through its HubSpot integration
What users say about Clearbit
Users praise Clearbit's data quality and efficiency. As one reviewer noted, "Fast and efficient service, along with exceptional customer support, made our experience truly exceptional". Furthermore, many appreciate its seamless integration with sales and marketing tools.
Best For
Clearbit serves ideally:
- B2B marketing teams creating precise audience segments
- Sales teams requiring detailed lead context
- Companies wanting to shorten forms without sacrificing data
- Organizations needing intent-based outreach capabilities
Key features of Clearbit
Beyond enrichment, Clearbit offers:
- Website visitor identification using reverse-IP lookup
- Dynamic form shortening to improve conversion rates
- Global coverage across every country, in any language
- 95%+ email deliverability
- Standardized industry categorization with NAICS, GICS, and SIC
10. D&B Hoovers
D&B Hoovers leverages the massive Dun & Bradstreet Data Cloud to deliver one of the most comprehensive sales intelligence solutions on the market. For teams seeking Cognism alternatives with extraordinary data depth, this platform offers unmatched company intelligence.
What D&B Hoovers does
D&B Hoovers functions as a sales acceleration platform providing robust business intelligence to help teams identify decision makers and gain insights into company activities. The tool delivers in-depth company profiles with contacts, financials, competitors, and industry information. Its primary purpose is helping you understand challenges and opportunities at target accounts, thereby personalizing your pitch and improving meeting outcomes.
D&B Hoovers pricing
D&B Hoovers pricing starts at:
- Essentials: $49/month with 150 monthly credits
- Enterprise: Custom pricing starting from $25,000+ annually
Pricing varies based on users, data access, export needs, and additional features. Annual enterprise costs typically range between $35,000-$50,000+ when including implementation and training.
What users say about D&B Hoovers
"Making connections with prospects is getting harder and D&B gives you the resources to have a solid head start", notes Tanesha Hansen. Another user states, "D&B Hoovers is always my truth checker to the prospects I am speaking with". Overall, users appreciate the comprehensive company data yet occasionally mention concerns about search functionality accuracy.
Best For
D&B Hoovers serves optimally:
- Capital markets, insurance, banking, and advertising industries
- Sales teams building targeted prospect lists
- Research professionals requiring global company data
- Teams leveraging buyer intent for precise targeting
Key features of D&B Hoovers
The platform offers distinctive capabilities:
- Business Signals: Monitors company behaviors and trends
- Conceptual Search: Finds companies by topic involvement
- Ideal Profile Scoring: Identifies prospects matching target criteria
- Real-time triggers: Alerts for opportune moments to engage
- AI-powered prospect scoring: Uncovers target companies matching ideal customers
11. Adapt
In the ecosystem of B2B sales tools, Adapt stands out as a unified sales acceleration platform built for prospecting efficiency. I discovered its comprehensive approach bridges the gap between finding contacts and actualizing sales opportunities.
What Adapt does
Adapt primarily functions as a B2B prospecting solution that helps sales teams find and connect with decision makers. The platform offers access to over 250 million business contacts and 10+ million company profiles, enabling users to build targeted prospect lists through advanced filtering capabilities.
Adapt pricing
Adapt offers a tiered pricing structure:
- Free Plan: 25 contacts per day, 25 email/enrichment credits
- Starter Plan: $49/month with 500 email/enrichment credits and 50 daily contacts
- Basic Plan: $74-99/month
- Custom Plan: For enterprise-level needs
What users say about Adapt
Users report 90% data accuracy, with one noting, "It provides accurate searching results. Just putting name of company it gives all leads of staff". Yet some mention concerns about email validation, stating "if Adapt could resolve the 75% valid info to 95% that will be perfect".
Best For
Adapt works optimally for:
- Sales teams requiring verified contact data
- Bulk lead generation initiatives
- LinkedIn-based prospecting workflows
- Teams seeking CRM integration capabilities
Key features of Adapt
Alongside its core prospecting functionalities, Adapt offers email tracking, data enrichment with 50+ attributes, technology sector targeting across 3,000 specialized tech sectors, and seamless integration with platforms like Salesforce and HubSpot.
What Cognism Alternatives Make the Most Sense?
You've read through 11 alternatives. Here's how to narrow it down based on what you actually need (not what sounds impressive in product descriptions):
- If you need phone-verified mobile numbers for calling campaigns: Cognism and ZoomInfo are your only real options. Cognism's Diamond Data connects 3x more often than unverified numbers, which matters if calling is your primary channel. ZoomInfo offers similar phone quality for North American contacts at comparable pricing. Budget $15,000-25,000+ annually. No alternatives on this list match this verification level.
- If you're targeting European markets: Cognism has 180-250%+ more contacts in UK, France, and Germany compared to competitors. Kaspr offers the closest alternative with strong European coverage at $49-99 per month instead of $20,000+ annually, though phone verification doesn't match Cognism's standard. For European prospecting where phone accuracy matters, Cognism justifies the cost. For European email prospecting, Kaspr delivers adequate coverage at 95-99% lower cost.
- If you're primarily doing email-based prospecting: Skrapp (€30/month), Hunter.io ($49-299/month), or UpLead ($99-199/month) cover this without paying for Cognism's phone verification you won't use. Skrapp focuses on LinkedIn prospecting with auto-connect/follow features and AI enrichment. Hunter.io provides straightforward email finding and verification. UpLead offers real-time verification with automatic refunds for invalid emails. All cost 93-98% less than Cognism.
- If you need an all-in-one platform: Apollo.io combines contact finding with email sequences, calling, and CRM features at $49-119 per user monthly. This is 75-95% cheaper than Cognism while covering more functionality. Phone accuracy doesn't match Cognism's verified mobiles, but if you're primarily prospecting in the US with email as the primary channel, Apollo delivers more features for dramatically less money.
- If you're a small team with limited budget: Cognism eliminates itself at $20,000+ annually. Skrapp (€30/month), Hunter.io ($49/month), Kaspr ($49/month), or Apollo.io ($49/user/month) provide core prospecting functionality at budgets small teams can afford. These work if you need basic contact finding without Cognism's enterprise features like advanced intent data, extensive integrations, or phone verification.
- If you need strict GDPR compliance: Cognism, Kaspr, Lusha, and Skrapp all maintain GDPR compliance. Cognism checks against 13 European DNC lists with the most rigorous verification. For regulated industries where demonstrating compliance depth matters, Cognism's process is most thorough. For teams needing GDPR compliance without enterprise verification costs, Skrapp, Kaspr, and Lusha meet requirements at 93-98% lower pricing.
The pattern across all these tools: Cognism's $20,000+ pricing and phone verification specialization serve specific needs. If you're running call-heavy campaigns targeting European markets with enterprise budgets, Cognism delivers capabilities that justify the cost. If you're doing email prospecting, targeting US markets, or operating with small team budgets, alternatives deliver what you actually need for 93-98% less money.
Test the free trials where available. Run the same 20 prospect searches through multiple tools. Check which ones return accurate data for your target market. Track your connection rates or email deliverability. That data matters more than feature comparisons on websites.
FAQs: Cognism Alternatives
What are some top alternatives to Cognism for sales teams?
Some leading alternatives to Cognism include ZoomInfo, Apollo.io, Clearbit, and D&B Hoovers. These platforms offer comprehensive B2B data, sales intelligence, and prospecting capabilities to help sales teams identify and connect with potential customers.
Which Cognism alternative is best for small businesses on a budget?
Skrapp offers the most dramatic cost savings at €30/month (98% cheaper than Cognism's $20,000+ annual minimum) with 92% email finding success rate and 97% verification accuracy. The trade-off is you get verified emails with LinkedIn automation instead of Cognism's phone-verified mobile numbers. Hunter.io ($49-299/month) and Kaspr ($49-99/month) also provide significant savings while covering email finding needs. If you specifically need phone numbers without Cognism's cost, Lusha starts at $36 per user monthly with 90% phone accuracy.
Which of the Cognism alternatives has the best phone number accuracy?
ZoomInfo offers phone number quality comparable to Cognism's Diamond Data at similar enterprise pricing ($15,000+ annually). For budget-conscious teams, Lusha reports 90% phone accuracy at $36 per user monthly—solid but not individually verified like Cognism's approach. Seamless.AI and RocketReach include phone numbers but accuracy varies significantly by company size and industry. No tool matches Cognism's 3x better connection rates from phone verification at lower pricing.
Are there any Cognism alternatives that specialize in global data coverage?
Yes, LeadGenius and D&B Hoovers are known for their extensive global data coverage. These platforms are particularly suitable for enterprise teams and organizations looking to expand internationally, as they provide comprehensive worldwide business intelligence and contact information.
How can I test different Cognism alternatives before committing to one?
Most Cognism alternatives offer free trials or limited free plans that allow you to test their features and data quality. For example, Apollo.io provides a free plan with 50 credits, while Adapt offers 25 free contacts per day. It's recommended to take advantage of these trials to evaluate the user interface, data accuracy, and overall functionality before making a long-term commitment.
Do any alternatives match Cognism's European data coverage?
Cognism still has 180% more UK contacts and 250%+ more France/Germany contacts than competitors. For European prospecting where calling matters and you need extensive coverage, Cognism's specialization justifies the cost. For European email prospecting, Kaspr and Skrapp (both GDPR-compliant) deliver adequate coverage at 95-99% cost savings.
Can I try these alternatives before buying?
Skrapp offers a free plan with 100 email credits monthly—no credit card required. Apollo.io provides 50 free credits with unlimited email searches. Hunter.io gives 50 monthly searches free. UpLead offers 7 days free with 5 credits. Kaspr provides 15 B2B email credits and 5 phone credits monthly on their free plan. Cognism and ZoomInfo require contacting sales for demos—no self-service trials available.
Do I need Cognism's phone verification if I'm doing email outreach?
No. If you're running email-based prospecting without cold calling, paying $20,000+ annually for phone-verified mobiles wastes money on features you won't use. Skrapp (€30/month), Hunter.io ($49-299/month), or UpLead ($99-199/month) deliver verified emails at 93-98% lower cost. Save phone verification tools for when calling is your primary outreach channel and budget supports enterprise pricing.
Which tool has the best value for money?
Depends on your needs. For email-only prospecting, Skrapp delivers 92% success rate and 97% verification at €30/month (98% cheaper than Cognism). For all-in-one prospecting and outreach, Apollo.io provides the most features at $49/user/month. For European data without enterprise cost, Kaspr offers strong coverage at $49-99/month. For phone-verified numbers with enterprise budgets, Cognism remains the best despite $20,000+ cost. Match the tool to your actual workflow, not the longest feature list.