9 RocketReach Alternatives with Better Pricing in 2025
You’re here because $249 per user monthly for RocketReach Ultimate is too much, or you've had it with export limits and outdated contact data. You need a competitor that delivers.
I spent time running identical real searches on 9 RocketReach alternatives. I ran hands-on verification tests to compare the actual cost versus the actual data accuracy.
I'll give you the facts on all 9 RocketReach alternatives, including the hidden pricing traps and what real users complain about. Skrapp is first because it’s our tool (full transparency). The rest are ranked by how often people discuss them as an alternative. You'll get clarity on what these tools cost, and what disappoints when you actually use them.
| Tool | Starting Price (Billed Annually) | Free Plan/Trial | Database Size / Contacts | Email / Data Accuracy | Key Target Users | Notable Features |
|---|---|---|---|---|---|---|
| Skrapp.io | $37/month (1,000 credits) | Yes (100 credits/month) | > 200 Million contacts | 97%+ verified accuracy; 92% success rate | Sales teams, SMBs, Email finding & data enrichment | Chrome Extension, Pooled Team Credits, Rollover Credits |
| ZoomInfo | $14,995/year (Professional Plan, 5,000 bulk credits) | Limited Free Plan (Community Edition) | 321 Million profiles; 104 Million companies | Claimed 95% accuracy; some users report 20-50% bounce rates outside US | Enterprise sales, ABM, Revenue operations, Companies with large budgets | AI-Powered Copilot, Buyer Intent Data, 100% firmographic fill |
| Apollo.io | $49/user/month (Basic Plan, 2,500 credits) | Yes (approx. 100 credits/month) | > 275 Million contacts | Claimed 91% accuracy; high bounce rates (up to 35%) reported by users | SMBs, Sales teams seeking integrated outreach, Teams needing AI assistance | AI Assistant, Intent Signals, CRM Integrations, Integrated Outreach/Sequencing |
| UpLead | $74/month (Essentials Plan, 2,040 credits) | Yes (5 credits over 7 days) | > 160 Million B2B contacts | 95% data accuracy guarantee; real-time email verification | SMB sales teams, Targeted outreach, Teams prioritizing verified data | Real-time verification, Mobile Direct Dials, 50+ search filters |
| Lusha | $22.45/user/month (Pro Plan, 3,000 credits/year) | Yes (40-70 credits/month) | > 280 Million verified business contacts | 85%+ accuracy for phone numbers; 98% email deliverability claimed | Sales teams needing quick access to contact data, Small teams, Compliance focus | Chrome Extension, GDPR/CCPA compliant, Job-change alerts (higher tiers) |
| Hunter.io | $34/month (Starter Plan, 2,000 credits) | Yes (50 credits/month) | Database built via web crawling & public data | Strong reputation for email finding and verification accuracy | Freelancers, Small businesses, Teams seeking affordable email outreach | AI Writing Assistant, Built-in Email Campaigns, Domain Search & Email Finder |
| Cognism | $16,500+/year (Platinum Plan minimum investment) | No free plan mentioned | 25M-50M contacts (unlimited view/exports based on plan) | 98% accuracy on phone-verified mobile numbers (Diamond Data®) | Companies targeting European prospects, Phone-heavy sales teams, Enterprises | Diamond Data®, Intent Data (Bombora), Compliance Focus (DNC checks) |
| Seamless.AI | Pricing not public; contact sales (Basic Plan at 250 credits/month) | Yes (50 credits/month) | > 1.3 Billion contacts | Claimed 98-99% accuracy; some users report 20-30% bounce rates | Sales teams building targeted lists, Marketers, Teams needing real-time data | AI-driven real-time verification, AutoPilot for list building, Buyer Intent Data (Pro/Enterprise) |
| LeadIQ | $36/user/month (Essential Plan, 1,000 emails/50 phones) | Yes (50 emails/5 phones monthly) | Focuses on verified, AI-driven data | Generally reliable; some accuracy issues (bounced emails) reported | Sales teams focused on LinkedIn prospecting, Users of Salesforce/Outreach/HubSpot | Seamless LinkedIn integration, Chrome Extension, Job Changes tracking, AI Email Assistant (Pro) |
1. Skrapp

I'm putting Skrapp first because it's our tool. I want you to know that upfront. We built this software initially to find and verify business emails from LinkedIn, but now we've built the workflow further to save you clicks and integrate directly into your prospecting workflow.
What Skrapp Does
Skrapp finds professional email addresses from LinkedIn profiles and company websites. That's the core data job. But we also added features inside the Chrome extension so you can auto-connect and follow prospects directly on LinkedIn. It saves lists automatically to Sales Navigator, and we use AI data enrichment to fill in more details on the contact cards. The database has about 150 million profiles, and the average success rate for finding a valid email is 92%.
Key Features
- LinkedIn Workflow Automation: Auto-connect, follow, and save contacts/lists directly from the Chrome extension.
- Email Verification: Built-in email verifier with a reported 97% accuracy rate.
- Credit Rollover: Credits carry over month-to-month on paid plans.
- AI Data Enrichment: Automated filling of lead details and contact cards.
- No Charge for Bad Data: You are not charged a credit for invalid or unknown results.
Skrapp Pricing
- Free Plan: You get 100 email credits a month.
- Professional: Starts at $30/month (billed annually) for 1,000 email credits.
- Enterprise Plans: Custom tiers start higher.
The Catch: There are two important things here. First, credits roll over, so you don't lose them if you don't use them. Second, we do not charge you a credit for emails that come back as "Invalid" or "Unknown." You only pay for a result if it's verified.
What Users Say (G2 & Reddit)
Users on G2 frequently praise its ease of use and fast performance. One G2 user stated, "What I like best about Skrapp.io is how easy it is to find and verify emails. It saves me a lot of time." The main complaints focus on the depth of the data: "The main downside is that sometimes the tool isn't able to find every email I need, but this happens mostly only with very niche industries."
Best For Skrapp
This tool is for you if you prioritize low bounce rates and need a cost-effective solution that automates LinkedIn workflow. If you use Sales Navigator a lot and want to combine contact finding with instant connection requests and list-saving, Skrapp works well. If you need phone numbers, you have to use a different tool.
2. ZoomInfo
ZoomInfo is the heavyweight option. This is the platform all other data companies are chasing, and they know it. If you have a massive budget and need a complete sales intelligence system, not just a contact finder, ZoomInfo is the choice. Just know you'll be paying a premium, and you'll be signing a very rigid contract.
What ZoomInfo Does
ZoomInfo gives you access to over 260 million contacts, phone numbers, company data, and things like "intent data," which tells you if a company is researching your type of product. The data is constantly updated. It's built for large sales teams that need to integrate this data across their entire tech stack.
Key Features
- SalesOS Suite: Full B2B intelligence platform (SalesOS, MarketingOS, TalentOS).
- Intent Data (Bombora Integration): Shows which companies are actively researching relevant keywords.
- WebSights: Identifies anonymous companies visiting your website.
- Deep Integrations: Strong native integrations with Salesforce, HubSpot, and Outreach.
ZoomInfo Pricing
They do not publish their prices. You have to call sales.
- Minimum Cost: Based on G2 and Reddit discussions, you should expect the entry-level annual contract to start at $14,995 per year.
- The Catch: The price is huge, and users frequently complain about the rigid, aggressive auto-renewal contracts. As one G2-verified user noted: "The biggest issues? Unexpected price hikes, restrictive credit limits, and an aggressive auto-renewal policy that traps you if you miss the narrow cancellation window."
What Users Say (G2 & Reddit)
Users generally agree that the data depth is excellent: "The platform has impressed me with its in-depth information on companies." However, many users complain about accuracy and cost: "Many times I find that the contact's email, or numbers are outdated. This is my biggest concern, sometimes I find that Apollo might have the more up-to-date info." Another common theme is that "the data is less accurate in smaller industries or outside the US."
Best For ZoomInfo
If you have a budget over $20,000 a year and you need intent data combined with the largest possible database for Account-Based Marketing (ABM), ZoomInfo is the tool. If you are a small-to-midsize company or just need a contact's email, the cost will immediately kill the deal.
3. Apollo.io
Apollo is the tool that gave everyone a full sales engagement platform for cheap. It’s not just a contact database; it’s an entire outbound machine with sequencing, a dialer, and automation. If you’re a startup or a team that prioritizes integrated workflow and volume, you’ll love it. Just be prepared to accept that this integrated solution comes with data that is notoriously inconsistent.
What Apollo.io Does
Apollo has a database of over 275 million contacts. You can search, build lists, find emails, and then immediately enroll those contacts into email sequences right inside the platform. It's designed to be a complete outbound sales platform.
Key Features
- All-in-One Engagement: Contact data, email sequencing, integrated dialer, and LinkedIn automation in one platform.
- Large Database: Access to over 275 million contacts.
- AI Writing Assistant: Helps draft emails and sequence steps.
- Automatic CRM Enrichment: Eliminates duplicates and updates records in CRMs like Salesforce.
Apollo.io Pricing
- Free: $0 (Limited features and credits for testing).
- Basic: $49/user/month (billed annually).
- Professional: $79/user/month (billed annually).
The Catch: The paid plans are per user, so the cost scales quickly as your team grows. More importantly, using the platform's email sender can lead to problems. As one G2 reviewer noted: "I would say that it takes a very technical person to put together your sequencing, workflows, and searching contacts properly to really put the system to good use."
What Users Say (G2 & Reddit)
Users like the integrated workflow—"What impresses me most is the seamless integration between prospecting and engagement tools." However, the major issue is data reliability: a user comparison on G2 notes that the "Contact Data Accuracy" scores lower than competitors, leading to a common complaint that "credits should only be consumed when full information about the person is actually available. Sometimes it can give false information."
Best For Apollo.io
This is for startups and smaller sales teams who need an affordable, bundled tool. If your priority is integrated outreach sequencing and you can accept spending time verifying the emails or dealing with occasional bad data, this is a strong, cheap option. If your domain reputation is critical and you need perfect data accuracy, you will likely run into problems.
4. Lusha
Lusha is the straightforward tool built for the individual rep who lives inside LinkedIn and needs compliant data right now. Its key strength is the Chrome extension: you find the profile, click the button, and you get the data. It's fast and easy, but be aware that their phone number credit system is confusing, and data quality can be inconsistent, particularly for phone numbers.
What Lusha Does
Lusha gives you access to over 280 million contacts, including direct-dial phone numbers and verified emails. The Chrome extension is the star feature; it lets you pull a contact's data instantly while browsing LinkedIn. They emphasize compliance and data accuracy.
Key Features
- Credit-Based Phone System: Emails cost 1 credit, but phone numbers cost 5-10 credits.
- High Compliance: GDPR and CCPA focused.
- Browser Extension: Highly-rated extension for fast, on-the-fly lookups from LinkedIn.
- Bulk Enrichment: Search and enrich up to 1,000 contacts per search.
Lusha Pricing
- Free Plan: 70 credits monthly.
- Pro Plan: Starts at $29.90/user/month (billed annually) for 3,000 credits/year.
The Catch: Lusha has an unequal credit system. While one email address costs 1 credit, one mobile phone number costs 5–10 credits. A G2-verified user reported: "I find the credit system frustrating because when I spend a credit to reveal a contact and the number is outdated or incorrect, I still lose that credit."
What Users Say (G2 & Reddit)
The main praise for Lusha is its speed and user interface: "Lusha is incredibly easy to use and integrates perfectly with our company's Salesforce." However, the data quality is a known risk: "The tool is simply not reliable enough to justify the current expense. There are too many instances where I activate the browser extension on a prospect's profile, and Lusha either returns zero contact information or provides data that is clearly outdated."
Best For Lusha
Lusha is a strong fit for sales teams that need verified emails and phone numbers but want to avoid the high cost of ZoomInfo. If you primarily prospect on LinkedIn and need a tool that is GDPR compliant, Lusha is a reliable choice. If you only need emails, you're better off with an email-only tool.
5. Hunter.io
If your sales motion revolves around targeting a specific company or you’re in marketing and need to find multiple contacts for link building, Hunter is the dedicated tool for you. It does one thing—finding and verifying professional email addresses from a domain—and does it well. It’s affordable and reliable, but it’s an email-only solution, so don't expect phone numbers or advanced features.
What Hunter.io Does
Hunter.io helps you find and verify professional email addresses and then use them in simple outreach campaigns. The tool scrapes websites and public sources to build its database. You can search by a person's name or search an entire domain to pull a list of contacts who work there.
Key Features
- Domain Search: Finds all emails associated with a specific company domain.
- Email Verifier: Verifies email deliverability with a confidence score.
- Campaigns: Simple, built-in cold email sequence tool.
- Browser Extension: One-click email finding on company websites.
Hunter.io Pricing
- Free Plan: $0 for 50 credits/month.
- Starter Plan: $34/month (billed annually) for 2,000 credits.
- Growth Plan: $104/month (billed annually) for 10,000 credits.
The Catch: Hunter is credit-based, but its feature set is limited to email and basic sequence capabilities. As one review noted: "It lacks features such as phone number lookups and direct LinkedIn integration, which some competitors do offer." Unused credits do not roll over on monthly plans.
What Users Say (G2 & Reddit)
Users consistently highlight Hunter’s accuracy for its main job: "Accurate Email Verification – High match rates and fewer email bounces make it reliable for cold outreach." The Domain Search is often praised as fast and reliable. The common complaint is feature limitation and cost at scale: "Limited Contacts in some industries" and "Pricing can get expensive for bulk use" for high-volume users.
Best For Hunter.io
This tool is perfect for small businesses, marketing teams, and freelancers who need an affordable, highly accurate email-only solution. If your outreach is focused on finding multiple contacts at a single company for link building, content promotion, or small sales campaigns, Hunter is excellent. If you need mobile numbers, it's the wrong tool.
6. Cognism

If you run an aggressive cold calling team—especially if you sell into Europe—you should look at Cognism. Their main advantage is 'Diamond Data®,' which is their highly-verified collection of mobile numbers designed to bypass gatekeepers and DNC lists. You pay a premium for this verification, but if high connect rates are essential to your pipeline, this investment usually pays off.
What Cognism Does
Cognism focuses on providing legally compliant, highly-verified mobile numbers (direct dials) and emails. They cover a huge database of over 400 million profiles and emphasize GDPR compliance, making them popular with companies that sell into the UK and EU.
Key Features
- Diamond Data®: Proprietary, phone-verified mobile numbers with a 3x higher connect rate claim.
- GDPR/CCPA Compliant: Screens against 14 international Do-Not-Call (DNC) lists.
- EMEA Focus: Strongest data coverage and compliance framework for European markets.
- Intent Data: Integrates Bombora intent data for targeting.
Cognism Pricing
They do not publish prices. You must contact sales for a demo.
- Estimated Annual Cost: Based on user reports, entry-level contracts start around $10,000 to $15,000 per year for small teams, scaling up significantly for their Diamond tier and large teams.
- The Catch: You are entering into a large annual contract with a non-transparent structure. A recurring complaint (G2/Reddit consensus) is: "The pricing structure is high in comparison to alternatives and they constantly try to upsell more features. The platform also lacks a free plan."
What Users Say (G2 & Reddit)
The biggest pro is the verified phone data: "As a BDR, what I like best about Cognism is the quality and accuracy of the contact data—especially the direct dial numbers, which significantly increase my connect rates." Users acknowledge limitations: "Occasionally, the data provided is inaccurate with false numbers. Although this is only a very small percentage of data gathered." Another issue is regional imbalance: "North America coverage - Data in the U.S. is not as strong as it is in Europe."
Best For Cognism
This is for mid-market and enterprise sales teams with large annual budgets who rely heavily on cold calling and need the highest possible phone connect rate. If you sell primarily into EMEA (Europe, Middle East, Africa), the compliance and data quality are a strong argument for the cost.
7. Seamless.AI
Seamless.AI is built for high-volume prospecting. Their entire pitch is that their AI searches and verifies data in real-time, not just from a static database, claiming near-perfect accuracy. If you're running a massive list-building operation and value speed and quantity, this is the engine for you, but be skeptical of the accuracy claims and watch your credit usage closely.
What Seamless.AI Does
Seamless.AI uses an AI search engine to find and verify emails and direct-dial phone numbers as you are looking for them. It claims a 98% accuracy rate (which is a very high claim) and also offers intent data, job change alerts, and company enrichment.
Key Features
- Real-Time AI Search: Uses AI to find and verify data as you search, not just from a static pool.
- Intent Data & Alerts: Provides job change alerts and intent signals.
- High Accuracy Claim: Advertised as 98% accurate (though user reports vary).
- Integrated CRM Sync: Seamless push to major CRMs like Salesforce and HubSpot.
Seamless.AI Pricing
- Free Plan: $0 for 50 lifetime credits.
- Paid Plans: Pricing is not public. You must call sales.
The Catch: While the customer support receives high praise, the contracts do not. One G2 user noted the "Frustrating Experience with Locked Contracts" and while they "appreciate Seamless.AI for its easy setup process," the contracts were an issue. A common complaint is that "the credit system frustrating because when I spend a credit to reveal a contact and the number is outdated or incorrect, I still lose that credit."
What Users Say (G2 & Reddit)
Users love the speed and customer service: "I love how fast and accurate Seamless.AI is in providing B2B contact information, which stood out for me compared to other tools like ZoomInfo." The main complaint, despite the high accuracy claims, is about bad data: "Users often get Bounced emails, Wrong phone numbers, or Inactive or irrelevant contacts," which is one of the top reasons people look for alternatives (G2/Capterra consensus).
Best For Seamless.AI
Teams that need to quickly build high-volume lead lists and value an integrated AI search feature. If your team is comfortable with high-touch, aggressive outbound and can accept some degree of data cleanup, Seamless can deliver volume, but watch your credit count and your email bounce rate closely.
8. UpLead
UpLead makes one central promise that sets it apart: a 95% accuracy guarantee. This is a great middle-ground option. If you're sick of high bounce rates and need quality data, but you don't have the enterprise budget for ZoomInfo, UpLead gives you a real-time verified solution backed by a concrete promise.
What UpLead Does
UpLead provides verified emails and mobile phone direct dials from a database of over 160 million contacts. Its primary feature is the real-time email verification process that runs as you export data. It also offers 50+ filters, including technographics and intent data on its higher plans.
Key Features
- 95% Accuracy Guarantee: Promises 95% data accuracy with automatic credit refunds for bad data.
- Real-Time Verification: Emails are verified as you download them.
- 50+ Filters: Highly granular search filters, including technographics and intent data.
- Mobile Direct Dials: Access to over 160 million contacts globally.
UpLead Pricing
- Free Trial: 7 days, 5 credits.
- Essentials: $99/month (billed annually) for 170 credits monthly.
- Plus: $199/month (billed annually) for 400 credits monthly.
The Catch: While they guarantee 95% accuracy, the low credit volumes force heavy users onto the expensive Enterprise plan. As one G2 user noted: "I'm very satisfied with UpLead. It's affordable, the data is reliable and the customer service is fantastic," but the low credit volumes can restrict heavy users.
What Users Say (G2 & Reddit)
The guarantee is a huge selling point: "My reply rate is 80% using emails from UpLead. It drastically opens the prospecting door for our company." Users trust the real-time verification process. The main complaint is credit volume and pricing at scale: "Some users feel larger credit packages can be costly for small teams, which forces them onto the Enterprise plan quicker than they expected."
Best For UpLead
This tool is best for any team where data quality and low bounce rates are critical, especially those in highly regulated industries. If you have a decent budget but want to avoid the huge annual contract of ZoomInfo, UpLead is a reliable, quality-focused alternative.
9. LeadIQ
LeadIQ is a tool built for the SDR. It ignores sequencing and deep intelligence to focus on one thing: making lead capture from LinkedIn—and logging that data to your CRM. If you need to save time on prospecting, you can try out LeadIQ, but do not rely on it for phone numbers.
What LeadIQ Does
LeadIQ uses a Chrome extension to find and capture emails and phone numbers from LinkedIn profiles. It is designed for maximum speed in the prospecting workflow, focusing on real-time data capture and seamless CRM synchronization with Salesforce and other platforms.
Key Features
- CRM Capture/Sync: Fastest-possible push of leads (contacts, accounts, activities) from LinkedIn to your CRM.
- Job Change Alerts: Tracks when prospects move companies.
- Chrome Extension: Dedicated to quick capture while browsing Sales Navigator.
- "Uncapped" Mobile Numbers: Attempts to find mobile numbers (though availability is low).
LeadIQ Pricing: The Credit Barrier
- Free: $0 for 50 credits/month.
- Pro: Starts around $94/month for 2,000 credits/month.
- Enterprise: Custom pricing (unlimited credits).
The Catch: LeadIQ's credits do not roll over, and the pricing structure means you pay for captured contacts, not just data access. A G2 review consensus highlights: "Credit limitations are restrictive when you're scaling outreach," and "The UI can feel a bit heavy when handling bulk operations."
What Users Say (Verified G2 Themes)
Users love the speed and integration: "LeadIQ is hands down the best lead generating tool out there. I like how it is a chrome extension that can mirror what I am looking at in Sales Navigator." The consistent issue is phone numbers and consistency: "The data accuracy is not consistent; there are cases where contact details are outdated or missing. The accuracy is generally reliable but there are definitely gaps."
Best For LeadIQ
This is for sales development teams (SDRs/BDRs) that spend 90% of their time on LinkedIn and need a tool dedicated to speeding up the single task of contact capture and logging into the CRM. If you rely on phone numbers, you will be disappointed.
What RocketReach Alternatives Make the Most Sense?
After reviewing these platforms, the choice boils down to a fundamental trade-off: do you pay for a full sales intelligence suite, or do you pay for highly-verified data at a low cost?
When you assess these tools, you are primarily trading a core capability for a core risk. Here is what you should consider:
If you prioritize Email Accuracy and LinkedIn Workflow, start here:
- Skrapp: Offers the most transparent and fair credit policy (you only pay for verified, usable emails). It's built for rapid capture and list-building directly from Sales Navigator.
- Hunter.io: Best for simple, affordable domain-based email search, but offers no phone numbers or advanced integrations.
If you absolutely need Phone Numbers and Compliance, prepare to pay:
- Cognism: The choice for highly-verified, compliant mobile numbers, especially in EMEA, but you're committing to one of the highest annual costs on this list.
- ZoomInfo: The enterprise standard for phone data and intent intelligence, but its contracts are rigid and aggressively priced.
If you need the cheapest, All-in-One Engine, accept the risk:
- Apollo.io / Seamless.AI: These platforms give you prospecting data plus sequencing/AI for a low per-user cost. The risk is that user feedback consistently points to highly inconsistent data, potentially damaging your email sender reputation.
All in all, I recommend you always start with a tool that removes the risk of paying for bad data. That's why we built Skrapp the way we did: you only pay for what works, and your unused credits roll over.
Use our free plan. Verify that the data quality meets your standards for your specific ICP. If your core goal is verified B2B email addresses found efficiently on LinkedIn, start with us. If you confirm you need mobile numbers or intent data, you will know you have to pay the premium required by the market leaders like ZoomInfo or Cognism.
FAQs: RocketReach Alternatives
What are some top alternatives to RocketReach for sales prospecting?
Some popular alternatives include Skrapp, ZoomInfo, Apollo.io, Lusha, and Hunter.io. Each offers different features and pricing models to suit various business needs and budgets.
How does ZoomInfo compare to RocketReach?
ZoomInfo is a more comprehensive and expensive option, best suited for enterprise-level teams with complex B2B sales processes. RocketReach is generally more affordable (tough not that affordable) and focuses on quick contact lookups, making it better for smaller teams or individual users.
Are there any free or low-cost alternatives to premium sales intelligence tools?
Yes, some tools offer free plans or affordable starting prices. For example, Skrapp.io has a free plan for up to 1o0 searches per month, while Hunter.io offers a free plan with 50 credits monthly. However, paid plans typically provide more features and higher data quality.
Which tool is best for finding accurate phone numbers?
Cognism is known for its high accuracy in providing mobile numbers, especially for European markets. They claim an 87% accuracy rate for their phone-verified mobile numbers. UpLead also claims a 95% overall data accuracy guarantee, which includes phone numbers.
Can AI-powered tools replace traditional sales intelligence platforms?
While AI has improved certain aspects of sales prospecting, it hasn't fully replaced the need for verified contact databases. AI can help with tasks like email writing and lead scoring, but accurate contact information still relies heavily on extensive, regularly updated databases maintained by dedicated providers.