How a nonprofit raised $200K in a year through leads generated using Skrapp
An American non-profit for youth
Non-profit organization
15,000+
youth served
13
US cities
200,000
volunteer hours / year
About
A US nonprofit empowering youth (85% below the poverty line) through academics, fitness, and personal growth—helping students build confidence, promote healthy living, and foster community engagement.
Challenges
- Relied only on personal contacts for fundraising.
- Reaching corporate leaders with relevant interests was time-consuming.
- Finding the right people for fundraising events was slow.
Results
- 3,000–5,000 leads generated annually per city.
- $200,000 in new revenue annually from Skrapp leads.
- Up to 20% of overall revenue tied to long-term supporters found through Skrapp.
About our client
Our client is committed to inspiring students and youth to lead healthy and engaged lives. Their mission is to support students—85% of whom live below the poverty line—by helping them improve academically, focus on physical fitness, and build confidence. To continue their great work, they needed to find individuals with specific backgrounds and interests in sports to fund their initiatives—and to find them in bulk.
Before Skrapp
The non-profit was using their personal network to reach out to corporate leaders with various backgrounds in sports. However, this process was time-consuming, and their network was limited.
We know that there are thousands of people with backgrounds and interests in participating in our marquee fundraising event, but reaching out to them is difficult without a large personal network.
Solution
The nonprofit discovered Skrapp.io to expand their outreach. By using the LinkedIn Email Finder Chrome extension, they gathered large datasets and explored potential contacts across various industries and demographics, efficiently targeting the right people.
Key features they relied on:
- Skrapp Chrome extension — finds valid lead emails on LinkedIn and websites.
- Skrapp with LinkedIn Sales Navigator — advanced search filters to find leads, then export emails or a full list.
Implementation
The nonprofit used Skrapp's LinkedIn Email Finder alongside LinkedIn Sales Navigator to recruit for their marquee fundraising events.
- Quickly identify key corporate leaders and donors.
- Reach the right people beyond their own network.
- Build large contact lists based on specific demographics.
Results
Increased leads
100–200× increase in lead generation for their marquee fundraising event, resulting in 3,000 to 5,000 leads annually per city.
Revenue growth
$200,000 in new annual revenue directly from Skrapp-generated leads, contributing to 5–10% of total revenue in some cities.
15–20% of overall revenue now comes from long-term supporters originally identified through Skrapp.
For a small team with limited bandwidth and network, Skrapp has allowed us to punch far above our weight. It's incredibly simple and easy to use. At my organization, people think I have a magic touch for fundraising, but it's really Skrapp giving me the tools and data I need to succeed like no other app can.
What they love about Skrapp
Skrapp expanded the non-profit's donor base and helped them attract long-term supporters. They find Skrapp simple and user-friendly—allowing their small team to efficiently generate targeted leads. It helps them connect with corporate leaders and potential supporters beyond their networks, scaling their fundraising efforts and boosting donations.
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